The business model canvas, published by Creative Common License, is a powerful tool to map, revise and communicate your business model in a transparent and cohesive way. The model offers the possibility to renew your business model together with management and key employees from multiple functional areas of your business. A unique combination of innovation because it integrates creativity, inventiveness and a financial basis. It makes sure you take critical look at your company, it makes you think about your raison d'être as a company and your business operations.
This tool is developed by Alexander Osterwalder & Yves Pigneur (strategyzer.com)